Salesforce Certifications for New Trailblazers: AI, Marketing, and Salesforce Associates Certs

If you’re looking to launch your Salesforce career or are eager to bag your first cert after a little bit of exposure to the platform — the Salesforce ‘Associate’ certifications are designed to be an excellent entry point to demonstrate your newfound skills..

If you’re looking to launch your Salesforce career or are eager to bag your first cert after a little bit of exposure to the platform — the Salesforce ‘Associate’ certifications are designed to be an excellent entry point to demonstrate your newfound skills. Built for users or newer members of the Salesforce ecosystem, they offer an opportunity to illustrate mastery of the foundations of the platform or a specific feature or use-case (and it doesn’t hurt that they’re typically cheaper than the more advanced certs too: $75 instead of $200). Whether it’s the platform proper, AI, or marketing — here’s a look at the Associate Certs currently on offer form Salesforce!

Salesforce Associate  

• Exam is for candidates who may be new to the Salesforce ecosystem and have an interest in understanding and using the Salesforce Customer 360 Platform.**
• 40 multiple choice questions**
• 32% Salesforce Ecosystem
• Skill: Up to 6 months of user experience
• Prerequisites: None
• Cost: $75
• Exam Guide

Marketing Associate  

• Exam is for candidates who are interested in an entry-level marketing role within the Salesforce ecosystem.
• 40 multiple choice questions
• 28% Marketing Concepts
• Skill: Up to 6 months of user experience
• Prerequisites: None
• Cost: $75
• Exam Guide

AI Associate  

• Exam is for candidates from all backgrounds, including business leaders and professionals who may have knowledge of AI, whether they are beginners or individuals with more experience.**
• 40 multiple choice questions**
• 17% AI Fundamentals
• Skill: Between 12–24 months of user experience
• Prerequisites: None
• Cost: $75
• Exam Guide

Conclusion  

A little bit of prep and a (relatively) small investment can go a long way as you transition into your new career as a Trailblazer, or finally get the credit you deserve for your hard-earned platform knowledge! And you can sign-up with less stress, since your dollars don’t go to waste if you don’t pass the first time, as retakes are available for free! If you’re considering making a switch to the Salesforce ecosystem then these certs can be a great place to start! Good luck, enjoy your studying, and we can’t wait to see you share your first cert! Until then, keep working hard, smart, and happy — and we’ll see you in the cloud!